What is a Digital Business Card
A digital business card is a smart profile that loads instantly when someone taps an NFC card or link on their phone, replacing paper cards with live contact details, social links, and actionable prompts. TapTrust by MRVL turns your digital card into a two-way engagement tool that captures leads and Google reviews in a single tap.
The basic definition
A digital business card is a profile that exists on someone's phone rather than in a wallet. Instead of handing over paper, you hand them an NFC card (a thin, credit-card-sized tag) or a scannable link. When they tap or scan it, your contact card, social profiles, and a call-to-action load instantly on their device. No app download needed on their end, no friction. For networkers, freelancers, and client-facing teams, this replaces the old exchange entirely. As of 2026, NFC cards are becoming the standard because they work instantly and leave a digital trace of every connection made.
How TapTrust turns a digital card into a lead engine
TapTrust is an NFC customer-engagement platform that transforms your digital business card into something more useful than just contact storage. Each TapTrust card is a smart profile. When someone taps it on their phone, your contact card and a review prompt load instantly. They can add you to their contacts, leave you a Google review, or fill in a lead capture form, all from that single tap. You get real-time tap analytics showing location, time, and device type. For freelancers and creatives, it's a modern business card. For restaurants, estate agents, salons, and gyms, it's a review collection and lead capture system rolled into one.
Why NFC beats QR codes and links
A traditional digital business card might be a URL you share or a QR code on a flyer. NFC is faster and more memorable. There's no app to open, no code to scan, no typing. The tap itself feels deliberate and personal, which increases completion rates on the action that follows. Most phones from 2018 onwards have NFC built in. When someone taps a TapTrust card, the profile loads in under a second. The analytics are better too: you see exactly who tapped, where, and when. For businesses collecting verified Google reviews, this direct channel beats asking customers to find you online and remember to review.
Core use cases
Freelancers and creatives use TapTrust as a smart business card to share at events and meetings. Mortgage brokers and estate agents tap it to capture leads and collect verified reviews from clients. Restaurants use it to collect Google reviews at the table. Salons, gyms, and retailers place a card at the till or in a welcome package to drive post-visit feedback. Teams can each have their own profile on the same account, so every member of a sales or service team gets their own smart card with their own analytics. Pro and Business+ tiers unlock NFC tag writing, so you can re-program your own physical tags instead of buying pre-made cards.
Privacy and verification
Google reviews collected through TapTrust go through Google's standard verification process, so only genuine reviews appear on your business profile. The app does not generate fake reviews; it acts as a direct channel to the verification system. Lead capture data is stored securely and can be exported as CSV from the Business+ tier. Tap analytics show location, time, and device, but no personal data is captured unless the person fills in the lead form or leaves a review. You control who can see your profile and what fields appear on the lead capture form.
Pricing and tiers
TapTrust is free to start: you get one profile, up to 3 Google reviews per month, and 10 shares per month. Plus tier costs £24.99 per year (or £2.99 monthly) and adds 2 more profiles, unlimited reviews and shares, and a £2 monthly reward credit. Pro tier is £49.99 per year (or £5.99 monthly) and includes 5 profiles, NFC tag writing to reprogram your own tags, and a £5 monthly credit. Business+ and Enterprise are billed directly via Stripe and include CRM CSV export, custom domain, team management, and white label options. Most individual users and small teams start on Free or Plus; client-facing businesses upgrade to Pro or Business+.
Ready to turn your digital card into a lead engine. Download TapTrust free today.
Frequently asked questions
Is a digital business card the same as a vCard or contact file?
Not quite. A vCard or contact file is static: it holds your phone number and email. A digital business card, especially one powered by NFC like TapTrust, is dynamic. It can prompt action, collect feedback, track who tapped it, and integrate with business tools like lead capture and review platforms.
Do I need an app to create a TapTrust digital card?
Yes, you download the TapTrust app on iOS or Android (or use the web dashboard) to set up your profile and order NFC cards. Your customers do not need an app; they just tap the card with their phone.
Can I use TapTrust for just a digital business card without the review feature?
Yes. You can create a profile with just your contact details, social links, and calendar booking link if you want. The review and lead capture features are available but optional.
How many digital cards can I create on one TapTrust account?
Free tier includes 1 profile. Plus tier adds 3 total profiles. Pro tier includes 5 profiles. Business+ allows unlimited profiles with team management.
What happens when someone taps my NFC card?
Their phone recognises the NFC tag and loads your TapTrust profile instantly in their browser. They see your contact details, social links, and a prompt to leave a Google review, fill a lead form, or add you to their contacts.
Can I order physical NFC cards from TapTrust?
TapTrust provides the digital setup and analytics. Physical NFC card printing is available through our partner network; pricing and customisation options are available in the app.