Real Estate Agent Google Reviews Collection Made Simple
TapTrust is an NFC customer engagement platform that lets real estate agents collect verified Google reviews instantly when clients tap an NFC card on their phone, turning every interaction into a lead and a review opportunity.
How Real Estate Agents Use TapTrust for Google Reviews
Real estate agents face a common challenge: securing honest client reviews on Google after a sale or viewing. TapTrust solves this by embedding a Google review prompt directly into an NFC smart card. When a client taps the card on their phone, your contact details load instantly alongside a one-tap link to leave you a Google review. The review goes through Google's standard verification process, so every review is genuine and counts toward your agent profile ranking. Meanwhile, you capture their contact details as a lead, so you can follow up or nurture the relationship. As of 2026, real estate agents are moving away from asking clients to manually search for their Google Business Profile; TapTrust removes that friction entirely.
Lead Capture and Review Analytics
Every time a client taps your NFC card, TapTrust records the tap, location, and whether they left a review or filled out your lead form. This real-time analytics dashboard shows you exactly which of your cards is performing, where clients are engaging, and which interactions convert to reviews. You can export leads as CSV and integrate with your CRM or follow-up system. For teams managing multiple agents or offices, the Business+ tier adds team management so each agent has their own profile card while the team leader sees all performance data in one place.
Multiple Cards for Different Workflows
Real estate agents often need different cards for different moments: one for office networking, one for open house viewings, one for closing day handovers. TapTrust's Plus tier includes 3 profile cards; the Pro tier includes 5. Each card can link to the same Google review prompt or different ones, and you can re-program your NFC tags using the Pro tier's NFC write feature, so a single physical card can serve multiple purposes throughout your career.
Review Streak Bonuses and Rewards
TapTrust rewards consistency. On the Plus tier and above, you earn monthly reward credits (£2 on Plus, £5 on Pro) when you hit weekly review targets. These credits can be used toward additional cards, team seats, or custom domain setup. Streak bonuses also encourage you to collect reviews regularly, building momentum and social proof faster than a sporadic approach.
Custom Domain and White Label Options
If you want your review prompt to show a custom domain instead of a TapTrust URL, the Business+ tier unlocks custom domain configuration. Enterprise clients can also access white-label features, allowing large real estate teams or agencies to brand the entire experience as their own. This is especially useful if you're a brokerage managing multiple agents or franchisees.
Pricing and Getting Started
Start free with TapTrust: you get 1 profile card, 3 Google reviews per month, and 10 NFC shares. If you need more cards and faster review collection, Plus costs £24.99 per year (or £2.99 monthly) and includes 3 profile cards and unlimited reviews. Pro costs £49.99 per year (or £5.99 monthly) and adds NFC tag writing, 5 cards, and monthly credits. Real estate teams needing CRM export, custom domains, and team collaboration should contact sales for a Business+ quote.
Start collecting verified Google reviews from real estate clients in seconds.
Frequently asked questions
Do Google reviews collected via TapTrust count toward my agent rating?
Yes. Every review submitted through TapTrust goes through Google's standard verification process. Once verified, it appears on your Google Business Profile and counts toward your rating just like any other review.
Can my clients leave reviews on TapTrust if they don't have the app?
No app needed. Clients tap the NFC card on their phone, a web page loads, and they tap the link to Google Reviews. They review directly on Google, not inside TapTrust.
What happens if a client taps the card but doesn't leave a review?
TapTrust still captures the tap and their location. If you include a lead capture form on your profile, they can submit their contact details even if they don't review. You'll see the tap in your analytics and can follow up.
Can I use TapTrust for multiple properties or offices?
Yes. With Plus or Pro, you get multiple profile cards. Each card can have its own Google review link or lead form, so you can run different campaigns for different listings or locations.
How do I program the NFC card?
The Pro tier includes NFC tag writing, which lets you reprogram a physical NFC card to link to any of your TapTrust profiles. You can update what the card does without printing a new one.
Is there a way to export my leads?
Yes. The Business+ tier includes CSV lead export so you can integrate collected contacts into your CRM or email system.