Lead Capture Tool for Service-Based Businesses
TapTrust is an NFC customer-engagement platform that captures leads and Google reviews in a single tap, letting service-based teams collect verified customer feedback and prospect details from every client interaction.
What TapTrust Does (Not a Generic CRM)
TapTrust is a smart NFC business card and review collection tool, not a traditional lead management platform. When a customer taps your NFC card on their phone, your contact profile loads instantly. They see a prompt to leave a Google review. During that interaction, you capture their lead data via an optional form field. The same card serves double duty: it's your digital business card and your review engine. You get real-time tap analytics including location, so you know who engaged and where. As of June 2026, service-based teams including estate agents, mortgage brokers, restaurants, salons, gyms, and retail staff use TapTrust to turn every client handover into a review and lead moment. The Free tier lets you collect reviews and shares; Plus adds lead capture forms and three profile cards; Pro adds NFC tag writing so you re-program your own tags; Business+ adds CRM CSV export so you move captured leads into your existing CRM workflow.
How Lead Capture Works on TapTrust
Lead capture on TapTrust happens in the moment a customer taps your NFC card. You design a smart profile with your contact details and a review prompt. When they tap, your profile loads in their browser. You can add a lead capture form (name, email, phone, message) that appears before or after the Google review request. If they fill it in, you collect their data instantly. On Plus or higher plans, you receive a CSV export of all captured leads so you can import them into your CRM, email tool, or sales system. Real-time tap analytics show you which leads came from which locations, helping service teams track which sites or events drive the most engagement. No manual follow-up, no lost business cards. The lead is logged the moment they tap.
Who Benefits Most
TapTrust works best for freelancers, creatives, and service teams who meet clients face-to-face and want to leave a lasting impression. Estate agents handing over a business card at viewings, mortgage brokers at meetings, salon staff after appointments, gym staff signing up members, restaurant hosts seating tables, and retail teams at checkout all use TapTrust to turn a handshake into both a Google review and a captured lead. Because every NFC card is also a profile URL, you can share it via email, social media, or a physical card. Customers don't need an app to interact with your card; they just tap their phone to their NFC card or click a link. This removes friction from review collection and lead capture.
Key Features for Lead Capture
TapTrust includes a lead capture form that you customise with fields like name, email, phone, and message. Tap analytics show you location data, tap count, and timestamp for every interaction so you can measure which moments drive the most leads. Multiple profile cards let you create separate profiles for different team members or services (Plus: 3 cards, Pro: 5 cards), so each team member can hand out their own NFC card and capture leads under their profile. NFC tag writing on Pro and above lets you re-program your own physical tags so you control which profile card loads when tapped. Streak bonuses reward frequent reviews with monthly credits. Business+ tier includes team management so multiple staff can view and export leads together, and custom domain so your profile lives on your own brand URL.
Pricing and Getting Started
TapTrust is free with limits: 3 Google reviews per month, 10 shares, and 1 profile card. Plus plan is £24.99 per year (or £2.99 per month) and unlocks 3 profile cards, unlimited reviews and shares, a £2 monthly credit, and lead capture forms. Pro is £49.99 per year (£5.99 monthly) and adds NFC tag writing, 5 profile cards, £5 monthly credit, and 3× rewards earning. Business+ and Enterprise plans unlock CRM CSV export, team management, custom domain, and white label options; contact sales for pricing. Physical NFC cards are optional; you can use TapTrust purely digital via URL share, or order printed cards separately.
Why TapTrust Instead of Generic CRM Tools
Most CRM platforms focus on data management after the lead is captured. TapTrust focuses on the moment of capture itself, turning the handover moment into both a review and a lead event. You don't need to ask customers for their email; they fill it in because they're already engaged reviewing you on Google. Because reviews are verified by Google, you build real social proof, not a disconnected contact list. The NFC tap creates a memorable interaction your customer will remember, and the analytics show you where leads come from. Use TapTrust as your frontline lead capture engine, then export CSV data into whatever CRM, email, or sales system you already use.
Start capturing verified leads and reviews in one tap.
Frequently asked questions
Can I export leads from TapTrust into my CRM?
Yes, on Business+ tier and above. You receive a CSV export of all captured lead data that you can import into any CRM, email platform, or spreadsheet. Free and Plus plans capture leads but do not include CSV export.
Do customers need an app to tap and leave a review?
No. Your NFC card works on any smartphone with NFC capability (nearly all modern phones). Customers tap the card, a browser window opens, and they leave a Google review and fill your lead form instantly. They do not need to download TapTrust.
How do I know which leads came from which client interaction?
TapTrust records real-time tap analytics including location, date, and time for every tap. You can see which profile card was tapped and match it to the lead data captured during that tap.
Can multiple team members use TapTrust?
Yes, on Business+ tier. You can create separate profile cards for each team member, and team management features let multiple staff view and export leads together.
Are the Google reviews real or verified?
Yes. Every review goes through Google's standard verification system. TapTrust is not a fake-review service; it's a prompt that invites real customers to leave genuine verified reviews.
What is an NFC card and how do I order one?
An NFC card is a business card with a tiny wireless chip inside. When a customer taps their phone to it, your TapTrust profile loads instantly. You can design and order physical NFC cards through TapTrust, or use TapTrust purely via URL share if you prefer digital-only.