Google Review Collection for Salons and Barbers
TapTrust collects verified Google reviews from your salon or barber clients through a single NFC tap card placed at your till or reception. Each tap opens your business profile and review request, turning routine client handovers into verified review collection.
How NFC Cards Simplify Review Collection
Rather than asking clients to hunt for your business on Google, TapTrust places a smart card in front of them. When they tap it, they land directly on your verified business profile with a single-tap route to your Google reviews. There is no form filling, no link clicking, no friction. Clients who might otherwise leave without reviewing now have the path right in front of them. The card works offline and online, so it works during busy service times and slower periods alike.
Lead Capture Alongside Review Collection
While collecting reviews is the goal, TapTrust captures contact details from every tap. This means your salon builds a real-time list of clients who engaged with your card, their tap timestamps, and which team member's card they tapped. You see who came in, when, and how many taps led to reviews. For salons managing multiple stylists or barbers, team card management lets each stylist have their own profile while feeding into one central lead and review dashboard.
Real-Time Analytics and Verified Reviews
The platform tracks every tap in real time. You see which cards are working, which locations in your salon drive the most engagement, and how tap-to-review conversion performs. All reviews collected through TapTrust are verified Google reviews, which means they carry weight in search rankings and client trust. Unlike unverified testimonials, Google reviews improve your local search visibility and directly influence client decisions.
One Card, Multiple Functions
The NFC card is not just a review-collection tool. It doubles as a digital business card and customer engagement point. Clients can save your details, book appointments, access your menu, or follow social channels depending on how you set up your profile. This makes the card worth keeping and tapping multiple times, not a one-use survey prompt. Salons and barbers benefit because the card becomes part of your brand experience, not just a review ask.
Setup and Pricing
TapTrust is available on iOS, Android, and Web. You create a profile, customise your card design, set up your Google review link, and order physical NFC cards. The platform has a free tier to test, with paid plans starting from £2.99 per month (Plus tier). For salons wanting advanced team management and deeper analytics, the Pro tier is £5.99 monthly. Cards are ordered directly through the platform, and there is no long-term contract.
Ready to try TapTrust?
One tap to download. No sign-up wall.
Frequently asked questions
Does TapTrust work with Google Business Profile?
Yes. TapTrust integrates with your Google Business Profile, and taps route verified clients directly to your Google reviews section. The review link is built into your profile settings.
Can multiple stylists or barbers have their own cards?
Yes. TapTrust's team card management feature lets each stylist or barber create their own profile card while all data feeds into your main salon dashboard. Clients can tap individual team members' cards and reviews are attributed to the business.
What happens when a client taps the card?
They land on your TapTrust profile, which displays your business info, links, and a direct route to your Google reviews. A single tap opens the Google review prompt if they choose to leave feedback.
Are the reviews collected actually posted to Google?
Yes. TapTrust routes clients to your real Google Business Profile review section. Any reviews written are verified Google reviews posted to your public profile.
Do I need to order physical cards or can I use digital versions?
TapTrust offers both. Physical NFC cards are ideal for reception or till points; you can also share your profile link digitally via QR code or direct link.
How much does it cost to get started?
TapTrust has a free tier to set up and test. Paid plans start at £2.99 per month (Plus), rising to £5.99 monthly (Pro) for team management and advanced analytics. Physical NFC cards are ordered separately.