TapTrust: NFC Google Reviews for Independent Contractors
TapTrust is an NFC smart card platform that lets independent contractors collect verified Google reviews with a single tap, starting from £24.99 per year with no per-review fees.
Why contractors choose TapTrust over Birdeye
Birdeye is a full-stack reputation management platform designed for multi-location enterprises. Its pricing scales with team size and monthly review volume, often requiring custom quotes for small operators. TapTrust takes a different approach: it's built specifically for freelancers, contractors, and small service businesses who need review collection without enterprise overhead. You get an NFC business card that doubles as a Google review prompt. When a customer taps it on their phone, your profile loads instantly alongside a one-tap review request. No signup required from them. No SMS campaigns. No software training. The card does the work. Pricing is transparent and fixed: Plus tier at £24.99 yearly includes 3 digital profiles and unlimited reviews. Pro tier at £49.99 yearly adds NFC tag writing so you can reprogram your own cards. There are no per-review charges, no hidden seats, and no monthly commitments.
How NFC cards work for contractor lead capture
An NFC card is a passive chip embedded in a business card, flyer, or physical tag. When a potential client taps it with their phone, it triggers a hyperlink to your TapTrust profile. No app download needed on their end. Your contact details, service description, portfolio link, and a Google review button all load in seconds. You see real-time tap analytics including location, device type, and timestamp. If you're a plumber, electrician, estate agent, or freelance designer, this means every card you hand out becomes a lead magnet and a review collector. Contractors often work in person. An NFC card removes friction from the handoff: the customer taps, leaves a review instantly, and you capture their contact information via the lead form. All of this happens offline-first, converting foot traffic into verified Google reviews and qualified leads.
Pricing for contractors: transparent and scalable
TapTrust Free tier covers basic use: 1 profile, 3 reviews per month, and 10 shares. If you're testing it or just starting out, this costs nothing. Plus tier at £2.99 monthly (or £24.99 yearly for a 17 percent saving) unlocks 3 profiles, unlimited reviews, monthly review streak bonuses, and £2 in platform credit each month. Pro tier at £5.99 monthly (£49.99 yearly) adds a fifth profile, NFC tag writing capability so you can reprogram cards yourself, and £5 monthly credit. Business+ and Enterprise tiers include CRM export, custom domains, team management, and white label options, available via Stripe billing. As of 2026, independent contractors in the UK are increasingly managing their own reputation online. TapTrust's per-profile model means you only pay for what you use, unlike Birdeye's seat-based licensing.
Lead capture and analytics for service providers
Every tap generates a lead form submission. When a customer taps your NFC card, they see a prompt to enter their name, email, and phone number before they leave a review. You export this data as CSV from Business+ tier onwards, or view all leads in real time on the dashboard. Tap analytics show you exactly where and when each tap happened, which is valuable for contractors tracking which marketing channels work. If you're a salon owner running a local campaign, you can see which postcodes are generating the most taps. If you're a freelance consultant at networking events, you can measure which card placements get the most engagement. This intelligence helps you refine where you hand out cards and which services to promote next.
Verified Google reviews, not inflated ratings
TapTrust collects reviews through Google's official verification system. Every review goes through Google's checks before it appears on your profile. This means you're building real, counted reputation that affects your Local Services Ads ranking and organic visibility. You cannot fake or bulk-load reviews through TapTrust; the platform simply removes the friction of asking for reviews in the first place. Contractors benefit because satisfied customers are more likely to leave a review immediately after a job is finished, when sentiment is highest. An NFC card in their hand at the end of a meeting or site visit makes it a one-tap action, not a task they'll forget.
When to choose TapTrust vs enterprise reputation tools
Choose TapTrust if you are a solo contractor, small agency, or boutique service business wanting lead capture and review growth without complexity. Choose Birdeye or similar platforms if you manage multiple teams, locations, or high-volume customer interactions requiring deep CRM integration, multi-language support, and dedicated account management. TapTrust excels at the handoff moment: the moment a customer meets you in person. That physical tap is your review prompt. For contractors, this simplicity and affordability matter more than a sprawling feature set.
Start collecting verified reviews with your first NFC card.
Frequently asked questions
Does TapTrust charge per review like Birdeye?
No. TapTrust charges a fixed monthly or yearly subscription; there are no per-review fees. Plus tier at £24.99 yearly includes unlimited reviews. Birdeye typically charges per review and per team member, making it more expensive for small operators.
Can I use TapTrust without buying physical NFC cards?
Yes. You can share your TapTrust profile link via QR code, email, or social media. Physical NFC cards are optional. Many contractors print NFC cards from third-party suppliers and reprogram them with TapTrust links using Pro tier's tag-writing feature.
What happens when a customer taps my NFC card?
Your TapTrust smart profile loads instantly in their phone browser. They see your contact details, service description, and a one-tap Google review button. You receive a lead notification and see tap analytics in real time.
Is TapTrust suitable for service-based freelancers?
Yes. Freelancers, consultants, plumbers, electricians, estate agents, designers, and trainers all use TapTrust to collect reviews and capture leads during client meetings. The Plus tier at £24.99 yearly is affordable for solo operators.
Can I manage a team on TapTrust?
Team management and multi-user access are available on Business+ and Enterprise tiers. Free, Plus, and Pro tiers are single-user. Contact sales for team pricing.
Do customers need to install an app to leave a review?
No. When they tap your NFC card, your profile opens in their browser. They can leave a Google review and submit their contact details without downloading anything.