What Pro Creator actually does for creators in Intentr

A podcast producer messaged us two weeks after launch with a single question: 'How many of my subscribers actually listened to episode three?' That question changed how we thought about creator tools.

The problem we kept hearing

Most creator platforms offer you a choice. Either you get paid by the algorithm (which means chasing watch time and engagement metrics that reward outrage), or you go independent and lose visibility into who your audience actually is. You end up flying blind.

When we built Intentr, we started with creators in mind. The 85% revenue share was intentional. No ads. Direct relationship between creator and subscriber. But we realised fast that creators needed more than just a better paycheque. They needed to understand what was working. Not in the algorithmic sense of 'what got the most clicks,' but in the genuine sense of 'what did my audience actually engage with?'

That's where Pro Creator came in.

Analytics that tell you something real

Pro Creator gives you an analytics dashboard. It's not fancy. No vanity metrics. What you get is straightforward: you can see which pieces of content your subscribers actually spent time on. The attention ledger shows you session length, how long people stayed engaged, what they chose to watch or listen to next. You see the channels that matter to your audience.

One creator told us this was the first time they understood which episodes of their podcast resonated. They'd been guessing for years. Now they could see that their deep-dive episodes got longer sessions than their news recaps. That's actionable. You can make decisions based on what your actual audience tells you through their time, not through an algorithm's guess at what you should make next.

Revenue, transparent and yours

The revenue dashboard shows exactly what you've earned. Every subscriber who set an intention and spent time on your content generates a share. No mystery payout. No arbitrary rate cuts. You see the money coming in. You see which channels drive revenue. You can forecast.

We keep the maths simple on purpose. You're part of the subscription pool. People pay Plus tier to get unlimited sessions and connected sources. That money flows back. 85% of the revenue from your audience goes to you. The rest funds infrastructure, payment processing, and everything that keeps the platform running. It's not a secret. You can do the sums yourself.

Why we didn't add a social graph

A lot of platforms would push social features at this point. 'Follow creators, get notifications, build community.' We didn't. Here's why: the moment you add a social graph, the incentive structure shifts. Creators start optimising for followers instead of for the people who genuinely care. The algorithm follows. Everything breaks.

Pro Creator is for creators who want to understand their engaged audience, not grow their follower count. You see how many subscribers you have. You see what they engage with. You can reach out directly if you want to. But there's no built-in pressure to chase metrics that don't matter.

What this changes, in practice

A visual artist started using Intentr last month. They have a small, loyal audience. With Pro Creator, they can see exactly which pieces of their work people spend time on in a bounded session. That tells them something different than likes or shares ever could. It tells them what genuinely held attention. They're already planning their next series based on that data.

Another creator runs a newsletter and podcast. The revenue dashboard shows they earn consistently from their subscribers. Not a fortune, but reliable income. Enough to justify the time. That certainty matters. It lets them focus on the work instead of chasing sponsors or worrying about algorithm changes.

The real ask

Pro Creator is for creators who believe their audience deserves better than algorithmic churn, and who want to understand what their work actually means to the people who consume it. You get analytics that reflect genuine engagement. You get a revenue dashboard that's honest. You keep 85% of what you earn.

The feature set is small on purpose. We're not trying to be everything. We're trying to be useful to creators who care about making good work for an audience that chose to be there.

If you make something people choose to spend time on, and you want to understand why, Pro Creator gives you the tools to see it clearly. What would you actually want to know about your audience?

Want to try Intentr?

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