We Built Ideas! Because Obsidian Isn't Enough for Ideas
A podcaster messaged us last month. She'd been using Obsidian for three years. "I have 400 notes," she wrote. "But I can't find my ideas." That sentence stuck with me.
The Note-Taking Trap
Obsidian is genuinely good software. It's beautiful, it's flexible, it syncs across devices, it lets you build complex networks of interconnected thoughts. If you're a researcher or a systems thinker, you probably love it.
But Obsidian is designed for people who already know what they're thinking about. It's a place to process, to connect, to go deep. The moment an idea lands - a sermon illustration, a YouTube thumbnail concept, a plot twist for chapter twelve - Obsidian asks you to make decisions. File structure. Folder hierarchy. Tags. By the time you've decided where something belongs, half the spark is gone.
Ideas! skips all of that. You speak. It transcribes. It lands in Ideas!. That's it. Capture first, organize later.
Voice Capture That Actually Works
We spent weeks getting this right. We could have used a third-party transcription service. Cloud processing. The works. Instead, we chose to process everything on your device. Private. Fast. No API calls. No waiting.
You're walking down the street. An idea hits. You hit record. By the time you've finished speaking, Ideas! has already transcribed what you said. No latency. No sending your voice to some distant server. No question marks where words should be.
Obsidian doesn't do voice at all. Some people pair it with Otter or Whisper transcription, which means jumping between apps and syncing files manually. That's friction. When you're creating, friction kills momentum.
Built for Action, Not Endless Organization
Here's what happens with Obsidian: creators end up with a vault full of notes they're afraid to touch. The system becomes precious. One wrong move and you break the links. Pages get orphaned. The tool that was supposed to free you starts to constrain you.
We built Ideas! with the opposite philosophy. Capture as much as you want. Search when you need it. Organize with categories and tags only if it helps you. No pressure. No complex relationships to maintain.
The free tier gives you ten ideas. That's enough to test whether you actually need this, or whether you're just another person who thinks they need better notes. The Creator tier, at £4.99 a month, gives you unlimited ideas and cloud sync across your devices. A Pro tier adds board analytics and priority support for those running teams or managing larger idea workflows.
You're not paying for features you'll never use. You're paying for what creators actually need: a single, fast, reliable place to catch ideas before they evaporate.
The Community Board Exists for a Reason
About two months after launch, we added the community voting board. We didn't add it because it sounded trendy. A theology teacher asked for it. She wanted to share idea prompts with her class and see which ones sparked the most discussion. A coach asked for it too. He wanted to put development ideas in front of his cohort and use their votes to prioritize what to build next.
Obsidian has plugins that try to do this. But you're hacking a note-taking system into something it wasn't designed for. Ideas! built the board in from the start. Creator tier members can vote on others' ideas. Pro tier includes analytics, so you can see which ideas are resonating and why.
It's small. It's optional. But it solves a real problem for creators who want feedback before they invest time building.
When You Stop Comparing and Start Using
The honest answer: you don't need Ideas! and Obsidian. Some creators use both. They use Ideas! to capture, then migrate finished ideas into Obsidian for long-term development. That works. But most creators we talk to choose one or the other.
Use Obsidian if you're managing a personal knowledge base. If you're building a second brain. If you like the feeling of networked thoughts.
Use Ideas! if ideas are your currency. If you need to move fast. If you're tired of losing concepts because they got buried in a notes app. If you're a pastor, podcaster, writer, or coach and you need a dedicated space where ideas can breathe.
A YouTuber told us last week: "I was spending five minutes finding the right folder every time I had a thought. Now I just talk." That five minutes, multiplied across a week or a month, adds up. Ideas! buys you time.
Obsidian is a tool for thought. Ideas! is a tool for creation. Which one you need depends on whether your bottleneck is thinking or doing.