How to Add a Watermark or Logo to a Photo on iPhone
Cleanr by MRVL lets you add watermarks and logos to photos on iPhone using a simple 9-position grid overlay, with no credits, ads, or subscriptions forced on free users.
Add a Watermark in Cleanr
Open Cleanr and select the photo you want to watermark. Tap the Text Overlays tool, then choose Watermark. You'll see a 9-position grid that lets you place your watermark or logo anywhere on the image - corner, edge, or centre. Type your text, adjust the size and opacity, and position it exactly where you need it. The watermark renders cleanly into the final export with no additional watermark stamp added by the app itself. Export as JPEG, PNG, or HEIC. That's it. As of June 2026, Cleanr offers this feature free on all tiers, including the free plan.
Why Use Cleanr for Watermarking
Many photo apps impose watermarks on free exports or force you to watch ads and juggle credit systems. Cleanr doesn't. The free tier includes unlimited picture frames, text overlays, and watermark placement with no artificial limits. If you're editing product photos for Shopify or Instagram, or protecting your portfolio work, you can add your logo or signature and export immediately without hitting paywalls. Plus, Cleanr bundles watermarking with 22 other tools - object removal, background replacement, sky presets, and auto-enhance - so you're not switching between five apps to clean and protect a single image.
Combining Watermarks with Photo Cleanup
Before you watermark, use Cleanr's auto-enhance to improve brightness, contrast, and sharpness in one tap. Remove unwanted objects with content-aware removal, swap the background with one of 15 presets (including sky replacement with 6 presets like Golden Hour and Sunset), or strip away EXIF data for privacy. Then add your watermark or logo with the 9-position grid. Batch processing is available on Plus and Pro tiers, letting you watermark and enhance 10 or more photos in one workflow. This saves the back-and-forth of jumping between a cleanup app and a watermarking tool.
Free and Paid Watermarking Options
Cleanr's free plan gives you 3 enhancements, unlimited frames, and full access to text overlays and watermarking with no ads. If you watermark and enhance more than three photos daily, the Plus tier (£3.99 per month or £29.99 per year) unlocks unlimited everything, batch processing of 10 photos at once, and cloud history so you can redo edits later. Pro tier (£7.99 per month or £59.99 per year) adds commercial licensing if you're watermarking client or resale photos, plus priority processing and pro-grade inpainting. There's also a Core Lifetime purchase (£4.99) that grants the essential toolkit - including watermarking - permanently with no subscription required.
Watermarking for Faith Creators
Cleanr includes Faith Mode, a suite of warm presets and scripture overlays designed for Christian creators and social media users. You can combine these presets with your watermark or logo to create branded, faith-forward content for TikTok, Instagram, or YouTube. The presets are available free on all tiers. Pair a warm preset with a text watermark containing your handle or ministry name, then export. This lets you maintain consistent branding across your creator work without relying on third-party watermarking plugins or separate watermark generators.
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Frequently asked questions
Can I add a logo or image as a watermark in Cleanr, or only text?
Cleanr's watermark overlay feature uses text overlays. You can type your business name, handle, copyright symbol, or any text string and position it using the 9-position grid. For image logos, you may need to add them before opening Cleanr, or use the text watermark as your primary protection and add a logo separately in post-export.
Does Cleanr add its own watermark to free exports?
No. Cleanr does not add a watermark to any export, free or paid. You control what watermark appears - or if one appears at all. This is different from many competing apps that force their branding onto free-tier exports.
Can I batch watermark multiple photos at once?
Yes, on Plus and Pro tiers. The Plus plan lets you batch process 10 photos, and Pro tier handles 50 photos. Free users can watermark one photo at a time. Batch processing is handy for watermarking a whole product catalog or photo shoot in one go.
What file formats can I export after adding a watermark?
You can export as JPEG, PNG, or HEIC. PNG is best if you want a transparent background; JPEG is most compatible. Choose based on where you're uploading the watermarked photo.
Can I edit or remove a watermark after I export the photo?
Once you export a watermarked photo, the watermark is baked into the final image file. You cannot remove it without editing software. Always save your original unwatermarked version in Cleanr's cloud history (Plus tier) or on your phone before exporting the watermarked version.
Is there a subscription trap or credit system in Cleanr?
No. Cleanr uses a simple free plus paid tier model with no hidden credits, ads on free tier, or required upsells. Free users get 3 enhancements per day, unlimited frames and text overlays, and no watermark forced onto exports. Paid tiers remove limits and add advanced tools like HSL colour and generative fill.